Business Track
Line-of-business stakeholders are increasingly required to add technology implementation and management to their areas of expertise, with research showing that 63% of influential business functions now sitting outside of IT. How do you stay ahead of the curve on new and emerging technology trends in your respective line of business? The Business track addresses these areas, with various sessions focused on selecting the right business applications, fully leveraging the value of business data, discovering customer insights and improving customer and stakeholder experiences.
Session Details
What: It is no surprise that strong competition for security talent and demanding compliance mandates have put many organizations in a tough spot. In fact, Cybersecurity Ventures magazine projects this year there will be a staggering 3.5 million unfilled cybersecurity jobs globally. With no end in sight, organizations must find a way to bridge the cybersecurity skills gap while maintaining their security posture and defending against new threats.
In this session we will talk about:
- The 3 ways to bridge the skills gap
- Tips on how to evaluate your current talent pool and what to look for when seeking out experienced providers.
- How a RXT customer approaches security talent shortages.
When: September 15, 2021 at 10:05am - 10:35am BST (30 min)
![data center facility and security](https://www.rackspace.com/sites/default/files/2021-02/dcs-facility-security.jpg)
What: Creating an exceptional customer experience (CX) does more than allow your product or service to stand out. It also drives bottom-line outcomes.
However, from a technology perspective, delivering a next-level customer experience is often hampered by challenges such as selecting and implementing the right applications, modernizing your legacy IT to stay innovative, and not having the right skills or expertise in-house to help ensure that the applications are expertly managed and optimized.
In this session we will talk about:
- The role applications can play in helping you differentiate your customer experience
- Tips on how to build a strong business case, evaluate your in-house skills and seek out experienced providers to help you transform your business
- How other customers have overcome their technology barriers to focus on delivering better customer experiences and business outcomes
When: September 15, 2021 at 11:00 - 11:30 BST
![Redcat](https://www.rackspace.com/sites/default/files/2021-05/Text-and-Video-Thumbnail-Image_600x338_2_0.jpg)
What: Despite the urgent call for data modernization, few companies are successfully making the foundational shifts necessary to drive innovation. This session is a case study in Rackspace's own success in modernizing their data estate.
In this session we will talk about:
- Identify your goals - ensure the alignment and partnership of IT and the business
- Translate the business problem to technical solution(s)
- Understand what data do you currently have
- Define what is needed to get to modern data estate for single or multiple applications, customer experiences and analytics.
- Take a holistic infrastructure and systems approach – aligning your data pipelines with the data consumers and infrastructure and applications
- Define starting point and roadmap with prioritization
When: September 15th, 2021 at 13:30 pm - 15:00 pm BST
![people looking at graphs](https://www.rackspace.com/sites/default/files/2020-12/Data%20empowerment%20and%20visualization.jpeg)
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