Four Strategies for Capitalizing on Public Cloud Potential

In our recent global survey of over 1,400 IT leaders, the message was loud and clear: the drive for cloud transformation is as strong as ever, and showing no signs of slowing down in 2024. These leaders aren’t just keeping pace — they're eager to push the boundaries of what's possible with cloud technology. Yet, no matter how far along they are in their journey, there's an unyielding need for continual improvement and strategic reassessment.

In a market characterized by unpredictability and rapid change, this moment presents a unique opportunity. It's the perfect time for forward-thinking businesses to reevaluate their public cloud strategies to make sure they’re extracting the most value from their cloud investments. This includes fine-tuning current practices and making adjustments that will help them meet future demands, specifically by refining deployment strategies, strengthening security, optimizing resource management and prioritizing employee enablement to capitalize on emerging opportunities. Let’s take a closer look at these four activities.

Refine your deployment strategy

Adopt multi-zone, multi-regional deployments to avoid downtime while actively enhancing your team's ability to quickly and effectively deploy and redeploy applications. This strategy boosts resilience, promotes workload flexibility, and allows you to manage costs more efficiently. With the ability to operate across various regions, your company can navigate economic shifts and adapt strategies more easily while maintaining performance integrity.

Strengthen your security posture

Implement routine cybersecurity assessments and adopt robust security tools to mitigate risks more effectively. This proactive approach to security includes the fortification of your overall security infrastructure. By embracing best practices such as zero-trust frameworks, identity management and data encryption, you can help to ensure quick and decisive responses to security incidents.

Optimize resource management

Leverage automation and technology to manage your resources more smartly and sustainably. This strategy supports business growth and performance improvements while minimizing risk and environmental impacts. By adapting to resource-efficient technologies, such as alternative processors and advanced storage solutions, your organization can reduce costs and enhance operational efficiency without compromising quality.

Empower your workforce

Focus on aligning your team’s objectives with your company’s strategic goals. Invest in continuous education, training and certification programs to keep your team competent in the latest cloud technologies. And facilitate regular communication and knowledge exchange in order to  boost team morale and productivity while helping to retain your in-house talent.

As you already know, the public cloud offers tremendous potential. The key to long-term benefits lies in efficient management and ongoing optimization.

Note: Adapted from the author's' latest piece in Forbes.

Join the Conversation: Find Solve on Twitter and LinkedIn, or follow along via RSS.

Stay on top of what's next in technology

Learn about tech trends, innovations and how technologists are working today.